Bath & Body Works was founded in 1990 in New Albany, Ohio. The company's first store opened in a Cambridge, Massachusetts mall in September 1990. Bath & Body Works launched both a seasonal catalog and a website in 2006. In November 2006, the company launched its first television commercial advertisement. Company operates more than 1,600 stores. In October 2010, it opened its first stores outside of North America in Kuwait, by the franchise giant M.H. Alshaya.
Bath and Body Works stocks a wide range of bath and beauty products in the United States. The retail store has products ranging from candles to hand soaps. The products are a part of one of the brand's main segments, body care, hand soaps and hand sanitizers and home fragrance. The body care segment has multiple collections within it. These collections include Signature collection, Retired fragrances,C.O. Bigelow, Coco Shea, Aromatherapy and Travel-sized Body Care. The Signature collection includes body wash, body lotions, body creams, fragrance mists and body scrubs, with items that are tailored to both men and women. C.O. Bigelow has products for both men and women. Products include, shave foam and cream, mentha body (body buffer, body wash, body lotion, bar soap and lip care), C.O. Bigelow lemon and C.O. Bigelow Barber.